Tasked by an agency partner to create a website design, I worked with the team to not only bring a fresh look, but also a whole new messaging structure that differentiated the MinnPoly brand experience: At The Intersection Of Learning And Doing. It’s an expressive way of placing the pioneering educational institution at the crossroads of a new learning model for the modern working world. From there I helped the team with UX, visitor journeys, website design and partnered with the development team to bring the MinnPoly story and website experience to life.
